You can never really read a customer’s mind – or can you? Yodle commissioned an independent survey of 6,000+ U.S. consumers to answer this question.
In the “Yodle Insights: What Consumers Want from Local Businesses” survey report, we have included information on how consumers find, choose, use and interact with local businesses.
- Online reviews are expected and satisfied customers are happy to write them.
- Local businesses compete on service and quality, not price.
- Special deals for returning customers are the biggest differentiator for a local business.
- Consumers want more online communications from local businesses.
- And so much more!