LOCAL ONLINE ADVERTISING COMPANY YODLE TO SPEAK AT ANNUAL YANKEE DENTAL CONGRESS
Senior Director of Client Services to Discuss Online Marketing for Dentists
New York City, NY January 21 2010 — Yodle, a leader in local online advertising, today announced that Brandon Ramos, Yodle’s Senior Director of Client Services, will be a featured speaker at the upcoming 2010 Yankee Dental Congress. Ramos will be speaking on the strategic importance of online marketing for dentists. His talk will be given on Thursday, January 28th from 8am-9am in the BCEC, Room 258 C.
Ramos’s session will focus on educating Dentists - who, in addition to treating patients, often have to handle all aspects of managing their practices - about the potential impact online marketing can have on their businesses. He will provide insights into how dentists can leverage consumer search trends online to increase practice profitability and discuss questions that any dental practice owner should ask before selecting an online marketing vendor such as Yodle.
“A recent ADA survey found that over half of dentists have seen their incomes decrease as missed appointments are increasing,” said Brandon Ramos, Senior Director of Client Services at Yodle. “Dentistry has been a core industry at Yodle since our inception, and we have worked with more than 1,000 dentists. With that, I’m excited to have the opportunity to share some of the insights we’ve gained over the past several years into the practices for dental online advertising at this year’s Yankee Dental Congress.”
Demand for local advertising continues to rise; 82% of consumers are searching online for local products and services. According to Borrell data, there are 14.6 million SMBs across the country, and small and medium businesses are now investing in online advertising more than ever with $6.7 billion spent in local online interactive advertising last year.
Yodle has seen 135% growth in 2009. Research firm Borrell Associates recently listed Yodle as the fastest-growing local Internet advertising company in 2009 (“2010 Outlook: Local Online Advertising, October 2009). Yodle also made the AlwaysOn OnMedia Top 100, and was listed by Silicon Alley Insider as one of the 50 most valuable internet start-ups.
Yodle, a leader in local online advertising, connects local businesses with consumers in a process so simple and cost-effective that business owners can’t imagine any other way to advertise. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. Yodle, is headquartered in New York, NY with a presence in 25 major cities across the United States and has hundreds of employees helping thousands of customers. Visit http://www.yodledental.com for more information on how Yodle can help dentists generate more patients.