New York, NY – Natpal, a leader in online lead generation and web services for local businesses, today announced it closed its Series A investment in the company with Bessemer Venture Partners.
Bessemer is one of the longest standing venture capital firms in the country and has led investments in other market leading technology companies such as Skype, Verisign, Veritas, and Zopa. Rob Stavis, Managing Partner at Bessemer Venture Partners led the deal.
“BVP and Rob Stavis were a perfect fit for Yodle given their long track record of successful early stage technology investing," said Nathaniel Stevens, CEO, Natpal.
“Yodle has taken a unique technology driven approach to the local advertising market that allows them to cost effectively generate leads for small business in a reliable, low cost, repeatable way. Their sales and service model is as efficient as their technology is sophisticated," said Stavis. "We are excited to be partnering with such a fast growing and innovative company."
Natpal also announced that it will expand its management team by adding Milind Mehere to lead its Operations and Client Management group. Milind is a well regarded supply chain and process optimization expert and comes to Natpal from OATSystems, a pioneering RFID company where he led their worldwide solutions engineering group. Milind joins Natpal with over 10 years of sales, client management and Operations experience.
"Milind was a board advisor to Natpal and was instrumental in closing our series A investment. His leadership will help us scale the business and grow the company as we enter a phase of rapid growth", added Nathaniel Stevens, CEO of Natpal.
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