“Yodle Furthers Local Focus With Ad Tool” - AdWeek
March 7, 2011
Newsweek covers the Yodle Display rollout, an advertising product geared toward franchise and multi-location businesses. Yodle CEO, Court Cunningham explains, “The conventional wisdom is that online display advertising is strictly for branding and cannot also deliver quantifiable business results. We decided to challenge that notion by building a product that delivers both targeted branding and measurable leads—using advanced optimization techniques that drive the best possible return on investment for our clients.”
Published In: AdWeek