Yodle was founded in March 2005 by Nathaniel Stevens who, at the time, was managing online marketing for his father’s car dealership in New Haven, CT, while still a student at the University of Pennsylvania’s Wharton School. Nathaniel realized that there was a better way for small businesses to connect with consumers than the antiquated techniques business owners were then using.
After winning a business plan competition and gaining some initial funding, Nathaniel teamed up with childhood friends Ben Rubenstein and John Berkowitz, as well as one of his professors at Wharton, Dr. Kartik Hosanagar, and Milind Mehere, to build the business.
From those humble beginnings – working late into the night out of shared office spaces and cramped apartments – Yodle would go on to achieve astronomical growth. Early in 2007 Yodle hired Court Cunningham as CEO and the eleventh employee.
Today, Yodle is the fastest growing local online advertising company in the U.S. with a team of 700 talented individuals helping thousands of clients grow their business online. Yodle’s headquarters are in New York, NY and has a presence in 40 of the top cities across the United States.